Dating apps, websites draw increased traffic in Golden Triangle during pandemic – The Commercial Dispatch

Dating apps, websites draw increased traffic in Golden Triangle during pandemic – The Commercial Dispatch

In 1977, musician John Paul Young first released the hit song “Love Is in the Air.”

If a musician tried to write lyrics to detail the virtual dating scene in the Golden Triangle amidst the COVID-19 coronavirus pandemic, they probably would have a different message.

It’s not likely a song titled “Boredom, Loneliness and Minor Shreds of Optimism Are in the Air” would land on any Top 100 lists, but it would be the closest thing to resembling the truth if several Golden Triangle residents using dating websites and apps are to be believed.

“If I get a match or something, it’s like, ‘Oh, cool’ and there’s that little release of dopamine in your brain,” said Cody Bates, a 24-year-old graduate student at Mississippi State University. “Then you start talking with some of these people, and nine out of 10 (times), it’s just a super dry conversation and I end up asking myself why I’m on this app again in the first place.”

Bates said he is trying to stop using Bumble and Tinder, two popular dating apps. But he and other users agree that activity and matches on the apps increased in March and April when the pandemic started restricting activity both locally and nationally. Gov. Tate Reeves implemented a “shelter in place” order in early April that lasted most of the month.

Since then, activity on dating sites has increased, both locally and nationally. According to a spokesperson from eHarmony, a dating site that requires a subscription, messaging between
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